airline news
Lufthansa Loses Greenwashing Lawsuit, Rebrands Green Fares As Impact Fares
Original publisher: One Mile at a Time, published
Evago preview published
Evago preview updated
What happened
One Mile at a Time reports that a court found against Lufthansa in a greenwashing lawsuit, and the airline plans to stop using its "green fares" label and relaunch those products as "Impact Fares."
Why it matters
If you consider sustainability-branded ticket options when booking, the labels and marketing for those fare types will change; any concrete effects on pricing, benefits or legal remedies were not provided by the publisher.
Key details
- The publisher says Lufthansa lost a greenwashing lawsuit.
- Lufthansa will rebrand its existing "green fares" as "Impact Fares."
Continue Reading on One Mile at a Time →
Evago provides a short, AI-assisted news preview based on permitted source information. One Mile at a Time provides the full reporting. The full article opens on the publisher’s website in a new tab.